The Real Toy Story: Inside the Ruthless Battle for America's Youngest Consumers

The Real Toy Story: Inside the Ruthless Battle for America's Youngest Consumers

Eric Clark

Språken
FörlagFree Press
ISBN9780743298896

The American toy business is massive, world dominating, cutthroat, exciting, and increasingly willing to sacrifice our kids in its frantic rush for profit. And yet, for all its rapaciousness, the industry is in the business of delighting and fascinating our children. Toys are one of the most emotive