The Book Every Marketer Should Read : Insights and Lessons from Successful Marketing Minds

The Book Every Marketer Should Read : Insights and Lessons from Successful Marketing Minds

50 Authors

Språken
FörlagTracey McDonald Publishers
ISBN9781776443390

What does it take to be an incredible marketer, creating campaigns that move something from 'here' to 'there' so that it is noticed, believed, loved, and ultimately (and importantly) bought by customers – whether in business-to-business or business-to-consumer contexts? How does a marketer devise s