Summary: Positioning: The Battle for Your Mind : Review and Analysis of Ries and Trout's Book

Summary: Positioning: The Battle for Your Mind : Review and Analysis of Ries and Trout's Book

BusinessNews Publishing

Språken
FörlagBusiness Book Summaries
ISBN9782511016275

The must-read summary of Al Ries and Jack Trout's book "Positioning: The Battle for Your Mind". This complete summary of the ideas from Al Ries and Jack Trout's book "Positioning: The Battle for Your Mind" shows how effective product positioning has an impact on the perceptions of the target market