Summary: Contagious : Review and Analysis of Berger's Book

Summary: Contagious : Review and Analysis of Berger's Book

BusinessNews Publishing

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FörlagBusiness Book Summaries

ISBN9782511024010

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Personlig utveckling Självhjälp och populärpsykologi

The must-read summary of Jonah Berger's book: "Contagious: Why Things Catch On". This complete summary of the ideas from Jonah Berger's book "Contagious: Why Things Catch On" reveals the six key principles that make a product or an idea contagious. As well as sharing stories of real-life companies

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