Service Profit Chain

Service Profit Chain

W. Earl Sasser, Leonard A. Schlesinger, James L. Heskett

Språken
FörlagFree Press
ISBN9781439108307

In this pathbreaking book, world-renowned Harvard Business School service firm experts James L. Heskett, W. Earl Sasser, Jr. and Leonard A. Schlesinger reveal that leading companies stay on top by managing the service profit chain. Why are a select few service firms better at what they do -- year i