Rengen : The Rise of the Cultural Consumer - and What It Means to Your Business

Rengen : The Rise of the Cultural Consumer - and What It Means to Your Business

Patricia Martin

Språken
FörlagPlatinum Press
ISBN9781605508443

Ideas - and the forms in which they are expressed - are the new currency. Yet many companies, the media, and even the general population mistakenly see America as an intellectual and cultural wasteland defined by reality television and fast food. RenGen is about the rise of the next "renaissance gen