Public Relations : A Practical Approach

Public Relations : A Practical Approach

Ellen Gunning

Språken

FörlagGill Books

ISBN9780717155293

Lyssna på Nextory →

(Reklamlänk)

Presents & positions the strategic roles and functions of Public Relations within general Marketing and Business objectivesIllustrates new examples, case studies, quotations, and current trends from established practices in IrelandIntroduces all specialist areas of PR such as sponsorship, corporate

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