Guerilla P.R. : Waging an Effective Publicity Campaign without Going Broke
(Reklamlänk)
In Guerilla P.R., Michael Levine shows how to get media exposure without hiring an expensive publicist. In clear, concise, and practical language, Levine explains the procedures he uses every day to get press for major stars. He tells how his techniques can be adapted to fit a small budget and be ef
