Discovering the Soul of Service: The Nine Drivers of Sustainable Business Success

Discovering the Soul of Service: The Nine Drivers of Sustainable Business Success

Leonard L. Berry

Språken
FörlagFree Press
ISBN9780684830865

This wise and inspiring book by Leonard Berry, moves far beyond his pioneering work in services marketing and service quality to explain how great service companies meet their toughest challenge: sustaining long-term success. In a world where customers regard flawless products as a given, service i